October 7th stands as one of the darkest days in Israel’s 75-year history. On that tragic Saturday morning during the Simchat Torah holiday, Hamas launched a terror attack of unprecedented scale, resulting in the murder of over 1,200 Israelis and the violent abduction of over 240 others.

 

This attack marked the start of Israel’s ongoing defensive war against a terrorist organization sworn to the destruction of the Jewish state and its people. 

 

While IDF soldiers fight Hamas terrorists on the battlefield in Gaza, a second front in this conflict has emerged globally online, where the struggle is for narrative supremacy. In this information war, Israel is regularly vilified and delegitimized. Among the recent trending narratives is the baseless claim that Israel is a 'White Colonialist State.'

 

As tempting as it is to address or refute every one of the flawed and ignorant posts scattered across the web, our time is too limited, our energy is too precious, and frankly, our hands are too busy cooking couscous and kubbeh.

 

That is why we’ve created the ‘Israeli White Colonialist Calendar’ for 2024.

 

The calendar features 12 beautiful Israelis with roots in countries from which our ancestors were expelled, and where we can no longer visit. As you’ll see, our multi-ethnic models don’t quite fit that ‘white colonialist’ typecast.

 

All the photographs were captured in Jerusalem, symbolizing the fulfillment of the shared dream of these persecuted Jewish communities – from Ethiopia, Iran, Mexico, and Morocco, — which concluded their Passover Seders year after year with the hopeful verse, 'To Next Year in Jerusalem.'

 

This calendar stands as a powerful reminder of Jewish resilience in the face of adversity. Israelis represent a diverse spectrum of backgrounds, cultures, and colors—from black to white and everything in between—and we are all here to stay.

 

All proceeds from the calendar sales will be donated to organizations helping aid those affected by the October 7th terror attacks.